Design consultation forms
Yard size, pool type, features and budget range up front, so your first meeting is a real sales conversation.
Websites for custom pool builders
Web Design for Pool Building Companies
Websites as impressive as the backyards you build. Made for pool builders who want more $80,000+ custom projects and fewer price shoppers asking for above-ground quotes.
- Design consultation forms that qualify budget and timeline
- Portfolio pages with drone shots, finishes and features
- One pool builder per territory. Your competitors can’t hire us.
Territory check
Is your territory open?
We build for one pool builder per market. Tell us where you build and we’ll check.
Built-in build timeline
Show Clients Every Phase of Their Pool
A pool is the biggest backyard purchase most families ever make. Every site we build includes a build timeline that shows exactly what happens and when, so they trust you with the check. Step through it.
Design & layout
3D designs, layout stakes and permits. Showing clients this step sets expectations and builds trust from day one.
- Client sees
- 3D design · permits
- Site feature
- Design consult form
Excavation
The day the yard turns into a hole. Your site explains what happens, how long it takes and how you protect their property.
- Client sees
- Timeline · access
- Site feature
- Build process page
Steel & plumbing
Rebar and plumbing are what separate a 30-year pool from a 10-year one. Most builders never show it. You should.
- Client sees
- Rebar · plumbing
- Site feature
- Quality standards page
Gunite shell
The shell takes shape. Progress photos at this stage are some of the most shared content a pool builder has.
- Client sees
- Shape · depth
- Site feature
- Progress gallery
Tile & coping
Waterline tile and coping are where design choices happen. Galleries of your finishes help clients pick with confidence.
- Client sees
- Tile · coping stone
- Site feature
- Finish selector
Plaster & fill
The reveal. Finished pool photos and drone video are what sell the next ten projects.
- Client sees
- Finished pool
- Site feature
- Portfolio · reviews
What’s included
What Every Pool Builder Website Includes
Everything a pool builder needs to turn dreamers into signed contracts, built and maintained for one monthly price.
Luxury portfolio
Drone shots, night lighting and finish close-ups, organized by style so clients can point at what they want.
Financing pages
Monthly payment examples and lender links that turn a big number into an easy yes.
Build process explained
Timeline, permits and what to expect, answered before the homeowner has to ask.
Reviews & awards
Reviews, awards and manufacturer certifications where buyers compare builders.
Stunning on any screen
Your portfolio looks as good on a phone at the kids’ practice as on a desktop at home.
Service pages
A Page for Every Project You Build
Homeowners search for the exact project they’re dreaming of. Your site gets a dedicated page for each one, so you show up for each search.
Custom gunite pools
Freeform, geometric, infinity edge and plunge pools.
Fiberglass pools
Fast-install fiberglass shells and packages.
Spas & hot tubs
Attached spas, spillover spas and stand-alone spas.
Remodeling & resurfacing
Replaster, retile, new coping and equipment.
Outdoor kitchens
Kitchens, bars and covered outdoor living.
Water & fire features
Waterfalls, deck jets, fire bowls and fire pits.
Decks & hardscape
Travertine, pavers, pergolas and retaining walls.
Lighting & automation
LED lighting, heaters and smart pool controls.
Try an example site
Websites That Sell the Backyard, Not the Hole
This is the kind of site we build for pool builders. Click around: every numbered pin is a feature that turns dreamers into signed contracts.
Example site. Click the numbered pins, open a service, switch to mobile, or send the form.
What we build in, and why0/7 explored
The request form sits right next to the headline, so homeowners can reach out the second they land, without scrolling. It asks project type, budget range and timeline.
Why it converts: Every scroll you remove means more people start the form, and asking the right questions up front means each consultation arrives ready to quote.
Your number is in the top bar, the hero and the footer. On a phone it dials with one tap. Try clicking it.
Why it converts: Plenty of homeowners would rather call than type. A visible, tappable number catches them before they go back to Google.
Custom pools, spas, remodels and outdoor kitchens each get their own page. Click any service card to open one.
Why it converts: Someone searching “pool and spa builder near me” lands on a page about exactly that, which ranks and converts far better than a generic homepage.
Homeowners flip between pool styles and see real finished projects. Try it.
Why it converts: Picking a style makes the pool feel real. Families who can point at the pool they want are ready for a design consult.
Real reviews and your credentials sit right where people make up their minds, not buried on another page.
Why it converts: A pool is a five- or six-figure decision. Reviews about staying on time and on budget address the fear that stops families from signing.
Every city you serve gets its own page. Click a city to open one.
Why it converts: These pages help you show up in the towns around you, not just the one your office is in.
On phones, a Call button and a request button stay pinned to the bottom of the screen. Open this to switch to mobile view.
Why it converts: Most homeowners find you on their phone. Keeping the next step one thumb-tap away catches leads that would otherwise bounce.
How it works
From First Call to a Live Website
Territory check
We confirm your market is open. We only build for one pool builder per territory.
Discovery call
Your pool types, price points, service area and the projects you want more of.
Design & build
We write, design and build the site. You review it and ask for changes.
Launch & upkeep
We launch on your domain, then handle hosting, updates and every edit after.
Pricing
Pool Builder Web Design Pricing
One flat monthly price for your website. Add local SEO when you want more design consultations.
Pool Builder Website
Your complete pool builder website: designed, built, hosted and maintained, with every edit included.
$300/month
Start my website
- Custom design
- Full development
- Unlimited edits
- Fast cloud hosting
- Custom domain
- SSL certificate
- Security updates
- Ongoing maintenance
Local Foundation SEO
For a builder owning the most affluent zip codes in its home market.
$1,000/month
- Foundation links
- Backlinks
- Organic rank tracking
- Map rank tracking
- AI search tracking (ChatGPT, Gemini, Claude, Perplexity)
- Google Business Profile tuned for pool builder searches
- Directory citation cleanup
Most popular
Multi-City Growth SEO
For builders expanding into neighboring cities and suburbs.
$2,000/month
- Foundation links
- More backlinks
- Organic rank tracking
- Map rank tracking
- AI search tracking (ChatGPT, Gemini, Claude, Perplexity)
- City and neighborhood landing pages
- Remodel, spa and outdoor living keyword targeting
Market Dominator SEO
For multi-crew builders going after the whole metro.
$3,000/month
- Foundation links
- Even more backlinks
- Organic rank tracking
- Map rank tracking
- AI search tracking (ChatGPT, Gemini, Claude, Perplexity)
- Regional home, design and builder PR
- Competitor gap strategy
No setup fees. No long-term contracts. See what’s in each SEO plan →
FAQ
Pool Builder Web Design FAQs
What’s included in the $300/month pool builder website?
Custom design, full development, hosting, your domain, an SSL certificate, security updates, ongoing maintenance and unlimited edits. Finish a project, send the photos and drone shots, and we add them to your portfolio at no extra charge.
Can the site show financing options?
Yes. We add financing pages and payment calculators that link to the lenders you work with, so homeowners see a monthly number instead of a scary total.
Can homeowners start a design consultation online?
Yes. Consultation forms ask about yard size, pool type, features and budget range, so your first meeting starts with real information.
Will you work with other pool builders in my area?
No. We work with one pool builder per territory. Once your market is claimed, we turn away your competitors there.
Is there a long-term contract?
No. Web design is a flat $300 per month and SEO plans are month to month. No setup fees and no hidden costs.
Ready for a Website That Makes a Splash?
Check whether your territory is open before another pool builder in your area claims it.
Check my territory